Informed Webmaster

When you planned your website or blog you should have already compiled information as to which social media sites your target audience likes to hang out at. To see how marketing efforts on your selected social media sites is working you need to collect some data. This is where social media analytics comes in.

Which social media analytic tools are you using?

If you are just starting out or have not been collecting data yet here is a list of free social media analytic tools from Practical Ecommerce:

...Here is a list of useful analytics tools to optimize your social media accounts. There are tools to track social media engagement, monitor competitors’ content, discover trending topics, get helpful suggestions on improving your social media pages, and more. All of these tools are free, though several offer premium plans, too...

17 Free Tools for Social Media Analytics