Creating SEO Reports

Interested in search engine optimization? Discuss the latest and tried and true search engine optimization techniques available.
Forum rules
Please make yourself familiar with our rules and guidelines before posting.
Post Reply
Accrete
Administrator
Posts: 1786
Joined: Fri Nov 08, 2019 12:44 am
Latest blog post: Have You Read the Webmaster Guidelines Yourself?
Answers: 1
Reputation: 987
Location: Canada
Has thanked: 22 times
Been thanked: 113 times
Contact:

Creating SEO Reports

Post by Accrete »

SEOs create SEO reports for their clients. It can be difficult for SEOs to get the client to read and understand the information in the reports.

Cyrus Shepard has written an article on Moz regarding how SEOs are not writing their SEO reports properly.
...this is your direct way to communicate the value of what you're doing, drive action, and essentially make more money with your job. Now a good SEO report tries to accomplish three things:

1.You want to tie the report directly to your business metrics.
2.You want to show the value of SEO, what you're doing, how SEO is delivering to those business metrics.
3.Finally, you want to drive action. When people read your SEO report, you want them to take action on specific things, fix site issues, those sorts of things, etc.

But people make a lot of mistakes...
How to Create 10x SEO Reports - Whiteboard Friday
January 3rd, 2020

Are you doing all the things in the article to create efficient SEO reports that are read and understood?
Yours truly,
Accrete Web Solutions

SEO troubleshooting and review services available. - Pm me.

Post Reply

Return to “Search Engine Optimization”

Who is online

Users browsing this forum: No members and 10 guests