Creating SEO Reports

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Accrete
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Creating SEO Reports

Post by Accrete »

SEOs create SEO reports for their clients. It can be difficult for SEOs to get the client to read and understand the information in the reports.

Cyrus Shepard has written an article on Moz regarding how SEOs are not writing their SEO reports properly.
...this is your direct way to communicate the value of what you're doing, drive action, and essentially make more money with your job. Now a good SEO report tries to accomplish three things:

1.You want to tie the report directly to your business metrics.
2.You want to show the value of SEO, what you're doing, how SEO is delivering to those business metrics.
3.Finally, you want to drive action. When people read your SEO report, you want them to take action on specific things, fix site issues, those sorts of things, etc.

But people make a lot of mistakes...
How to Create 10x SEO Reports - Whiteboard Friday
January 3rd, 2020

Are you doing all the things in the article to create efficient SEO reports that are read and understood?


Yours truly,
Accrete Web Solutions

SEO troubleshooting and review services available. - Pm me.
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