Informed Webmaster

...With Google at their fingertips, consumers can look up a product they’re interested in instantly. According to Google, 59% of shoppers surveyed say they use Google to research a purchase they plan to make in-store or online.

So, if you want to drive more traffic to your site and increase sales, you need to incorporate Google into your eCommerce marketing strategy. If you can capture consumers’ attention while they’re doing product research on Google, they’ll be more likely to buy from your business...