Amazon SEO

Got ecommerce questions? Then this is the place to post them.
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Amazon SEO

Post by Accrete »

Hmm, interesting:
...Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products?

This may come as a surprise to many readers. (I’ve certainly never heard anyone use “Amazon” as a verb.) Yet the data backs this up.

When customers have a specific product in mind, more turn to Amazon search than Google...
Amazon SEO Isn’t Google SEO: 6 Differences That Matter

I actually Google what I am interested in purchasing. ;)

Anyways, according to the referenced article above, if you are a seller on Amazon you need to optimize your listings differently for Amazon search than you do for Google search.

Anyone selling on Amazon noticed this?

Yours truly,
Accrete Web Solutions

SEO troubleshooting and review services available. - Pm me.
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Re: Amazon SEO

Post by Colbyt »

Don't sell but I usually search AMA first since about half the listings on Google will send me there anyway.

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